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    Thursday
    Jan102013

    Dropbox: A Freelance Copywriter's Godsend 

    As a freelance copywriter, I'm always looking for new ways to integrate technology to improve productivity and efficiency in both my professional life and my personal life. Dropbox has become one of those tools that has become indispensable for me pretty much anywhere I go.

    What is Dropbox?

    Dropbox is a file storage/sharing solution that resides on both your local computer and remotely on the Dropbox servers (it's an American company by the way). You install the software which creates a Dropbox folder on your local drive that automatically syncs itself to the remote server in real time. The great thing about Dropbox is that you don't have to rely on having an open internet connection to access your files. You're files are housed locally on your computer and they're automatically backed up when an internet connection is present.

    As a freelance copywriter, I put some heavy miles on my laptops. I keep two with me when I'm out of the house (mainly so I can swap out batteries) and an older one in my house. Last year, one of my computers died on me and since all my files were housed on Dropbox; it was as easy as downloading the dropbox software on my new laptop and using my internet connection to repopulate my files. Before Dropbox, I used a terabyte hard drive in my apartment to back up all my files, but admittedly, I wasn't diligent enough to back up every night, which resulted in gaps of unprotected data - sometimes for weeks! For someone like me, having Dropbox running in the background and syncing files in real time takes a lot of worry out of my business.

    Another great part about Dropbox is that you have the ability to share specific folders with specific people. In my case, I can share project files with other project team members and with my clients. You get a healthy amount of free space which is plenty to start off with (I went almost 2 years before I gave in to the paid model). For $10 bucks a month, you get a heck of a lot more space. In my opinion, it's worth every penny! Check it out for yourself at Dropbox.com.

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